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Which Language Do You Speak?

Tommy Lawing Jr • Sep 10, 2020

Property management when English is the secondary language

I took Spanish in high school. I even passed but life would be tough if I had to use my foreign language skills to feed and shelter my family. So how would it feel if ‘the shoe was on the other foot’ and I was new to Charlotte and English was barely my secondary language?

Charlotte is a sought-after and ever increasingly diverse region with large foreign-owned companies from more than 45 countries. More than 41,000 CMS students come from homes where English isn’t the main language.

So how can we provide world-class property management services when everyone speaks a different language? Through technology!

For more than ten years, we’ve offered free and instantaneous translation service in more than two hundred languages to anyone who needs it. Last week, it was a family from Brazil (Portuguese) who was house-hunting. A day later, it was a roommate from Taiwan (Mandarin Chinese) with questions about her lease and, today, it was a resident from South Korea (Korean) with a plumbing problem. And, yes a leaky faucet and a leaky roof are quite different but only if you understand the words.

Our leasing agents, property managers and maintenance facilitators use our 24/7, over-the-phone translation service more than ten times every month. It’s the quick and easy way to serve folks from all over the world who make Charlotte the best place to live, work and play.

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